And with less effort. You probably know I do a great deal of reading and researching on the topic of online marketing. I have to, it’s how I live the computer laptop lifestyle. I imagine you do the same so let me explain…
Which is why you may have noticed that a lot of people tend to over complicate the whole online marketing thing.
Really, you need a product to sell, someone to sell it to and a way to persuade them to buy.
That’s it.
In fact, I said that exact same thing to an aspiring marketer the other day, and he responded with, “That’s OVER simplified, tell me how I’m supposed to do that.”
Okay, here goes:
When you get someone on your list, your job is to build rapport so they like you and your content. Once you do this, it’s a lot easier to convince them to buy your recommendations.
That’s why I start out by telling them something about me and my life. Not a full-blown biography – I’m not that fascinating. Just enough so they feel like they know something about who I am and how I think and live.
Then I send them content and offers, same as any other marketer.
Except, I don’t try to appeal to everyone.
In fact, I don’t want to appeal to everyone, because when you make that your goal, you wind up appealing to pretty much no one.
Imagine if you tried to create the perfect food that EVERYONE likes. Any flavor is going to turn off a certain segment of the population, so you’ll have to remove all flavor to make everyone happy.
Except, of course, when you remove all flavor, your dish will be as bland as paste and it will appeal to no one.
Time and again I see marketers trying not to have opinions or offend anyone. And these same marketers struggle, despite having 5 or even 6 figures of subscribers on their lists.
When you appeal to everyone, you appeal to no one.
So what I do is ‘let it all hang out,’ so to speak.
I state my opinions. I give my thoughts. When I disagree with something, I politely but firmly make my case.
In other words, I’m myself. I don’t try to be an ‘everyman,’ I just work at being me.
Which I have a lot of practice at, so it’s much easier than trying to be someone I’m not.
Some people don’t like me or my opinions, and they unsubscribe. Hence the name, “repulsion marketing.”
Other people resonate with me and what I believe, and these folks not only stay on my list, but they also open and READ my emails.
And click my links.
And buy my stuff.
They’re receptive, enthusiastic, and fun to have as customers. I’m continually building my tribe, and part of that process is weeding out the people who aren’t a good fit.
I never worry about how ‘qualified’ my traffic is or what ‘quality’ it is.
My only job is to get people onto my list and then just be myself.
It’s like real life – some people think you’re a jerk, and other people become your friends and lovers.
And it works really, really well.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
Are you willing to work like crazy for 5 years (give or take) so you can retire? I bet you are so keep on reading…
If so, I’ve got a business plan for you. And I don’t care if you’re 20 or 70 – this can work.
One note before we get started: Anything that you either can’t do, don’t want to do or don’t have time to do, you outsource.
If you’re going to actually, really, truly retire in 5 years, taking this from zero to a 7-figure payday, then you need to get work done FAST.
And in many cases that’s going to mean outsourcing some of this.
Oh yes, did you notice how I covertly slipped that “7 figure payday” in there? I’m serious about that. Doing what I’m about to lay out for you, you can indeed retire in about 5 years with about 7 figures.
Your results may vary – in fact, they might be a whole lot better than that, I don’t know.
Let’s get started:
What I’m about to propose isn’t rocket science. It’s not even new. But it is profitable, and here’s the key:
You can do this in parallel, meaning instead of doing just ONE of what I’m outlining, you do several.
I recommend 3 – 5 of them.
What you’re going to do is build an entire business from the ground up, with an eye on selling it.
That’s right – the entire time you’re doing this, you have your exit strategy in mind.
It’s sort of like someone marrying for money, knowing they’re going to be asking for a divorce in 5 years. The money is a sure thing, they just have to put in the time and work.
Okay, that was maybe a bad analogy, but you get the point.
If you put in the time and do the work, you will get the money.
You’re going to choose a very popular and not too broad topic. For example, weight loss for busy women, dating for men, traffic generation for online marketers, etc.
It needs to be a topic that has plenty of interested people willing to buy plenty of products, and of course there needs to be plenty of affiliate products continually coming into the market.
Now that you’ve got your topic, you’re going to build a sales funnel.
Run a free offer on a squeeze page to get subscribers and place a couple of products in your funnel for them to buy.
Maybe you’ve got a $7 report and a $37 video course, or whatever.
These should be quality products that YOU own. And yes, they can be built around PLR, or you can outsource, etc.
For your high-ticket offer, create a membership site and drip feed content into it. Your goal is to get lots of people into that membership site.
I know what you’re thinking – thus far I haven’t told you anything new, except for the fact that you’re doing all of this with an eye to selling it.
Yet who does this? Very few people, but those who do end up with BIG paydays.
Do everything under a pen name.
Make no mistake – EVERYTHING must be under your pen name.
And for each of these businesses that you build, you need a different pen name.
Okay, you’ve got a squeeze page to capture names, a funnel with a low-priced product, a mid-priced product and a membership site.
Now you need a blog. Get a great logo, excellent branding and make it look super professional. Do NOT skimp on the branding and logo.
Post on the blog at least a couple of times a week, preferably more.
Link from the blog to your free and paid products.
Make each upsell in your funnel a stand-alone product, too, and promote those on your blog.
Promote affiliate products to your list to make some good money as you go along.
Now write a book. See? I told you there was work involved. You can use content from your blog to create your book, or hire someone, or just write it yourself.
Link from inside the book to a squeeze page to capture more subscribers.
Get a great book cover. I mean a cover that looks like it should be on the New York Times bestseller list. Don’t skimp on this, either.
Put your book on Amazon and get your subscribers to review it for you. Yes, the book is under your pen name, too.
Don’t worry too much about promoting the book. Your real motivation here is to build credibility. A book on your topic with your pen name on it looks AWESOME when you put the thumbnail at the TOP of your blog.
Wow! You (your pen name, actually) are an EXPERT.
Cross promote from any existing lists you have to get more people onto your new blog and get more subscribers there.
If you create a big product such as a $200 – $1,000 course, get affiliates to promote it. Or get affiliates to promote your memberships site.
Your goal is to build your list BIG, make some nice income along the way, and put together a very professional looking business which you then sell for six or seven figures.
If you do this simultaneously in 3 to 5 different niches, you will have an AWESOME retirement in about 5 years or so.
What I recommend: Start in ONE niche and get everything into place. Hire someone to write the blog posts for you and do some promotion.
Now that you know everything that is involved, take some of the profits from your first site / list / business and those profits to outsource a lot of the work in your second, third, and fourth businesses.
You see where this is going. Five years of hard work, along with rolling some of your profits back into the business, and you then get to sell them.
Sites like these that have products, big lists and a BOOK sell for a healthy six figure income. Sometimes even seven figures. Apiece. And you’re going to have 3, 4, maybe 5 of them.
Remember to keep everything separate on each site. Separate hosting. Separate autoresponders. Separate everything. This makes it super easy to turn control over to someone else when the time comes.
Turnkey online businesses are always in demand. From a buyer’s perspective, they pay a big chunk of money but then they get a guaranteed stream of income. All the buyer has to do is continue what you started.
You can even turn over your outsourcers to the buyer if they don’t want to do the work themselves, and often they won’t. For them it’s an investment in their future. For you it’s a major payday and a plane trip to the islands.
One more thing… if you would like to continue to make a nice, easy income after you sell your sites, then I recommend you promote your own personal site to the folks on these lists you’re building.
For example, your pen name is Jon Smith. Your real name is Abby Jones. Jon Smith often recommends Abby Jone’s product or blog or freebie to his readers.
Thus you get people subscribed to your list, too, who get to know you, not just your pen name.
You retire, and you can continue to send out emails promoting affiliate products.
So not only do you get a big payday – you also get some large lists of your own that you can continue to promote products to.
Remember – 5 years of hard work, and then you can retire.
No job in the world that I know of, offers you a retirement plan like that.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
If you’re looking for great headlines or titles for your online business, try checking out the magazines in that niche.
For example, if I needed a headline for a bodybuilding program, I could look at the bodybuilding magazines for inspiration.
Here’s what I found today:
Build a Perfect Chest
Super Wide Shoulders
Beast Mode: Serious Mass in 6 Weeks!
Your Best Back Ever!
The Real Secret to Size
BIG Arms in 13 Moves
Torch Body Fat in Just 6 Minutes
Serious Gains! More Mass in 8 Weeks
4 Moves for Killer Abs
You can use this in any niche that publishes magazines.
No magazines in your niche? Try perusing the book titles and subtitles on Amazon, as well as the chapter titles inside books.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
Wouldn’t it be great if there was some way to know exactly what to charge for your products, so you could make the most money? Sure it would be, keep on reading…
After all, if you price low you’ll make more sales. Price high and you’ll make fewer sales, but each sale will be worth more.
You could look at your competition for clues. That’s how most marketers do it.
You could ask your customers.
You could ask your peers.
You could draw random numbers out of a hat…
…do you see where I’m going with this?
NONE of those answers is the right one.
The only way to know for a FACT which price point will make you the most money is to TEST.
Yet very few marketers do this.
And when you test a price, remember to take into consideration the number of refunds, too.
If it’s a membership site, keep track of how long members stay at each price point.
Here’s a quick example of why this matters so much:
You test two different price points on your membership site:
$47 a month and $17 a month.
At $47 per month, you get 2% of prospects to sign up, and on average they stay for 2 months.
At $17 per month, you get 4% of prospects to sign up, and on average they stay for 6 months.
Out of hundred prospects, the first month you’ll make $94 at $47 apiece, or $68 at $17 apiece. So it looks like $47 is the winner.
But when you take into account how long each member stays, it’s an entirely different story – $188 versus $408.
Always always always test your prices. You might be shocked to discover you’ve been leaving a heck of a lot of money on the table.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
Actually, I wanted to title this… “How to get the best affiliates to promote your products, put your links on their download pages, give you free solo ads, place your products in their funnels and send you lots of money and prizes.” …but obviously that title would be a bit long.
If you’ve ever promoted a product with a big launch, then you’ve probably seen those things called a ‘leader board.’ Usually it’s the top ten – although it could be top 15, top 20, etc. – affiliates at any given moment during the campaign.
Here’s the thing about leaderboards – everyone who is in on the launch can see them. And everyone knows who is at the top and who finishes at the top, too.
Being at or near the top of a leaderboard means of course that you are making good commissions, but it can also mean prize money. Some affiliates and list owners make five figures a year in prize money alone.
But being at the top of a leader board gives you a lot more than money – it also means you’re going to get some great offers from other product owners who want you to promote their products.
They’ll contact you asking you to mail out for them, and in return they’ll offer to mail for you when you launch products.
These reciprocal mailings can get you a lot of money, and not just from the people who ask you to promote.
When a product launches, there is a group of affiliates who are in on the initial launch, and another group who sees the launch happening and decides to jump on board at the last moment.
So having even one or two big name marketers promoting your product can result in dozens of other affiliates promoting as well.
But what if you don’t want a reciprocal mailing? Then you can ask for something else, like a free solo ad to their lists, an ad on their download pages, or you can ask that they promote one of your products in their product funnel.
Frankly, you can ask for anything you want. Free membership for life? Sure. Special deals for your readers? You bet. Advice and coaching? Yes.
Getting onto the leaderboards can do wonderful things for your business besides earning you commissions.
So how do you get on the leaderboards?
Obviously having a large responsive list full of people who trust you is one way.
But what if you don’t have a large list yet?
Then you might want to team up with other marketers. You’ll have to share in the commissions, but then you’ll also get to share in the perks as well.
Just make sure that your name appears on the leaderboard, and not some generic business name.
You want everyone to know that you’re on that board so you can get some of the perks that come from being a top dog.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
Let’s say you’re reopening a membership for a limited time, or you’re launching a new product just to your email list.
And by the way, this is a great way to test the waters on a product and see how well it converts. Once you go through this sequence, you’ll then be able to tell future affiliates what you did and how well it converted.
Okay, so you’ve got a product you’re going to be offering to your list for a limited time – let’s say three days.
After the three days, either the product is no longer available, or the price goes up.
Yes, there is nothing wrong with offering special deals to your own list on your own product. In fact, I think it’s a great idea, because people on your list should be rewarded with special deals no one else can get (hint hint!)
In this example you’re going to be sending out a total of 6 emails. Yes, you could do 5, or 7, or… but I’ve found this sequence works well, so it’s what I do. Your mileage may vary.
I suggest you write all 6 of your emails ahead of time, and here’s why:
First, you can schedule them and forget them. Nice.
Second, you can see if the entire sequence flows and makes sense.
Third, you won’t forget to write and send one of the emails (I learned that one the hard way) because they’ve already been written and scheduled.
Your first email will go out the day BEFORE your launch, and it will say something like, “Watch your email tomorrow for a very special limited time offer for my subscribers ONLY. I think you’re going to love it!”
This first email is low key, short, fun, and only sells them on watching for the next email.
On the day of the launch, you’ll send out two emails, one first thing in the morning and one in the evening.
How much selling you do is up to you. Generally, if I’ve got a great sales page, then I’m mostly selling them on clicking that link.
But if my sales page is lacking, then I do product selling right there in the email.
The first email of the first day of the launch gives all the great reasons to buy, only abbreviated. I like my sales page to do the heavy lifting.
The second email of that first day tells them how the launch is going, how many people are buying… that sort of thing.
Yes, it’s written ahead of time, so yes, you now know one of my secrets – I’m guessing how well it will be going when I write it. 😊
On the next day I send one email in the middle of the day to remind them that this offer isn’t going to last, and to remind them of the big benefit they’ll get from the product.
On the final day I send two emails. The one in the morning says something like, “Last 24 hours.”
The one in the evening says, “Last chance, last email.”
I get a LOT of my sales from that final email. In fact, that subject line, “Last chance, last email” gets more opens than any of the other five. Some people ignore the first 5 emails, open that sixth one and buy.
I’ve used this same sequence of 6 emails many times because it’s effective. It works. And it gives me plenty of sales which I can then show to affiliates to get them to come on board and do their own launches.
As mentioned earlier, I recommend you make a special offer that is available only to your own list, but that doesn’t necessarily mean a special price. It could mean a special bonus that only they get. That way your affiliates can offer it at the same price point to their lists, too.
One more thing: If you’re only working with a handful of affiliates, you can make a special page for each one that says, “Special deal for Jane Smith’s subscribers only.”
I’ve found that using this technique boosts conversions by about 10%, depending on the offer and the list.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
The great thing about online marketing is you can do it from home.
The bad thing about online marketing is…
…you can do it from home. 😉
Which often means endless distractions from the internet, the kids, the pets, the neighbors, the housework and so forth. You get the idea so keep on reading…
Here’s how to improve your focus and get productive, starting today:
1. Follow your own natural rhythms. Some people are more productive and focused in the morning while others do better in the evening. Figure out which hours work best for you, and then block those hours out. Schedule nothing during that time except for work.
2. Notify your family, friends and anyone else that you have working hours and don’t want to be distracted.
3. Have a place to work where you do nothing but work. If your workstation is also your play station, your browse-the-internet station and so forth, it will be too easy to get distracted.
4. Put on music or tones that help you to focus. You’ll find these on YouTube when you search for focus music, or tune in to your favorite commercial free music radio station online.
5. Set deadlines for everything you do. If you have deadlines to honor, you’re more likely to get the work done.
6. Plan your breaks. Set a timer for 20 minutes, and when it goes off, get up and walk around or do jumping jacks for a minute. You’ll be re-energized and ready to get back to work with clearer focus than if you just try to power through.
Working from home is fantastic in its flexibility, as long as you manage to focus your time.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
Fear of missing out (FOMO) is the main reason aspiring online marketers buy 43 different online programs on how to start a business. They are continuously afraid they’re going to miss out on something great. Keep on reading…
But because they have this fear, they are forever chasing the next, latest great thing.
To be successful in anything, you need focus more than anything else.
Do one or two things really, really well and you can make a fortune.
Do 100 things in a mediocre fashion and you’ll forever be broke.
So if you’ve started an online business, give it 100% and do everything you can to grow successful with it for at least 6 months. If after that period of time, you haven’t been able to succeed, honestly re-evaluate your situation and decide whether it was the business that failed, or your ability to do what was necessary to succeed.
In this case, by giving it your all and staying focused, you will at a minimum have gained many new skills and wisdom that you can apply to your next endeavor. Also, you will have identified true strengths and weaknesses in business models and yourself that you can apply to your next venture, if you need one at all.
There are many turn-key online businesses that are very reliable, and do work if you will maintain the focus and effort required to turn that business into a success for yourself. If you are driven by FOMO, you will be forever pulled into half-starts and unfulfilled dreams.
Keep this in mind, and do everything you can to succeed in the business that you are already in, before turning your attention toward anything else. Far too many would-be successful entrepreneurs quit and start something else, when if they just stuck with it, they would have been able to succeed in this business that they were already building.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
There are many resources available to enable people to make money on a part-time basis, online as well as offline, and many of those can be done while working from home.
While some positions may require specialized training, most can be performed with little or none. For example, the field of data entry is open as many companies are outsourcing the inputting of information to outside companies.
Most of the data input opportunities are available to be worked at home from your own computer. A similar field is in transcription services, medical as well as legal, among others, where clients will submit via email or file transfer digital sound recordings and you transcribe them into a text document. This field is continuing to grow. Despite the ability to digitally record and maintain files, there’s still a need to have written documentation.
Another method of earning part time cash is through online auctions. You can make some money by cleaning out your basement and garage and putting them up for sale in an online auction and if someone wants your stuff, you can make money off what might normally be trash. Many times you can make more than having a garage sale if you list your items for sale professionally on sites like eBay.
That said, if you are looking to make a steady income from online auctions there are some online drop shipping companies with whom you can connect to list items from them into your auction sites. If the item sells, you pay your price for that item and the company ships the merchandise to the customer.
There are also some sites offering paid surveys that can be filled out online at home at your convenience. You will be notified of available surveys and how much it pays to fill them out. You then pick and choose which ones you want to do. There are also sites looking for people to write short advertising copy for internet ads, along with articles and ebooks as well. Some experience may be required, but for those accepted in this part-time, work-from-home position, it can provide a substantial income.
Many search providers are always looking for researchers to develop and provide content for internet search sites. While having basic knowledge of a subject is helpful, a little time on research can provide you with enough knowledge to be considered an expert on some information search sites. Additionally, some people are willing to pay for expert advice on niche subjects. If you maintain a web log you may try to provide expert advice on specific areas in which you are almost an expert, looking up any information you don’t know and slowly becoming a real expert.
These are only a few of the legitimate ways that you can start earning money part-time. Invest some research and due diligence into some of these different opportunities on your favorite search engine and you will soon find many possibilities for you to explore and begin developing a real, honest and sustainable income from home.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
With a computer and high speed Internet access, the potential for the home worker to make money online is virtually limitless. When it comes to finding the right home based business opportunity, there are several things to consider. Here are the top five:
1. Are You a Salesperson?
Some people have a natural talent for sales, while others couldn’t sell water to someone stranded in the desert. For the home based worker who has the ability to sell, network marketing may be the perfect home based business. Network marketing typically involves selling products in one or more niche markets, as well as selling the opportunity. Also known as multi-level marketing, network marketing pays commissions based on a percentage of your sales and on the sales of your “downline,” or those you have recruited to sell the product. Each opportunity has its own commission plan, and many pay bonuses on top of commissions.
2. Are You Experienced?
If you have years of experience being a home worker, you probably have a good idea of your strengths and weaknesses. On the other hand, if you’re new to being an entrepreneur, you probably need training. Look for a company that offers the tools and training you need in order to succeed. The type of training you receive can encompass everything from weekly conference calls or webinars (Internet-based seminars), to one-on-one coaching from your upline, to training manuals and other written materials.
3. Are You Internet Savvy?
If you know your way around the Internet and know something about setting up and hosting websites, the possibilities are endless. You can create your own websites, for example, and start generating affiliate revenue and Google AdSense revenue.
If you haven’t the foggiest idea of how to set up and host a website, be sure to find a company you can partner with who will do the heavy lifting. There are many Internet-based opportunities for the home based worker from companies that provide what are called “replicated sites.” They’ll design and host your websites for you, so that all you have to do is work on marketing in order to drive traffic to your site.
4. How Much do You Want to Work?
Before selecting a home based business opportunity, honestly assess how much you want to work. If a stay-at-home mom needs extra money, she may only want to work two or three hours a day. If someone wants to quit the rat race and work full time as a home worker, it will normally require a greater investment of time and possibly money to grow your business and level of income to that level. Sometimes a single home based business will provide all of the revenue a person needs, while other times you have to embark on several opportunities to diversify and multiply your revenue streams.
5. How Hands-On do You Want to Be?
Some home based business opportunities require that you be actively involved on a day-to-day basis, either in order fulfillment and customer service or in marketing your websites or businesses. Other opportunities are more passive in nature, in that you have to spend a lot of time initially, but they become self-perpetuating. If you’re a home worker who enjoys being an ongoing active participant, choose an opportunity that requires you to interact with other people. If you prefer to be hands-off, select a business that will basically run itself.
As you can see, there are several factors to consider when exploring opportunities to work from home and make money online. That said, there is an abundance of legitimate ways to earn if you are a truly serious home worker.
So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…
