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Why Your Best Products Aren’t Selling (And What You Need to Do Now to Change This)

You drive by a restaurant and it doesn’t look like it’s been painted in a decade. The flowerbeds are full of weeds, the sign is dirty, the parking lot is full of trash… do you stop in and have lunch? Probably not, but why not?

Why Your Best Products Aren't Selling (And What You Need to Do Now to Change This)

What does outside paint, weeds and trash in the parking lot have to do with what kind of meal you’re going to be served? Frankly, none. It could be that the world’s greatest cook is inside, waiting to make you the meal of a lifetime.

But you’ll never know because you didn’t patronize the place.

What’s this got to do with your business?

Everything.

I see folks working for months to get their products just right. And then they only spend one afternoon writing the sales letter or making the sales video.

They think if they get the product perfect, it won’t matter if their sales letter looks like it was written by a third grader. But it does matter, because if no one buys, no one will ever know what a great product you have.

This might blow a few minds and cause some controversy, but… when it comes to online sales, your sales copy, graphics and sales funnel are all more important than your product.

No, I’m not saying it isn’t important to have a great product that delivers tremendous value.

But I am saying if you don’t spend just as much time on the funnel that takes people from strangers to buyers, you won’t succeed, no matter how terrific your product might be.

You get the point.

Now to suggest something even more radical – write your sales copy first.

Then create the product.

This isn’t a new idea, yet to this day it’s seldom used.

Look, it’s a lot easier to write great copy when there are no limitations to what can be in the product, and then fit the product to the sales copy.

If it turns out any of the claims in the sales letter went too far, you can always pull them out. But you will still increase your odds of creating a hot selling product when you use this method.

Remember – spend as much time building your sales funnel as you do creating your product. This will get the people in the parking lot, through the door and sitting at your table, ready to enjoy the fantastic product you’re about to serve them.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

Generate Website Traffic Using YouTube

Are you stuck on the old idea that you can only get visitors to your website by spending a significant chunk of money on Pay Per Click (PPC) campaigns, Safelists that don’t really work or traffic exchanges that produce little results?

If you are, then this is the best time to expand your online marketing repertoire. Generating free traffic for your website does not have to be challenging.

As more consumers are joining the social media networking, the marketing buzz created by popular social media sites can reach millions of potential visitors across the globe.

Here are some ideas on how to generate traffic using YouTube to start you off on the right track:

1. Create a short video that describes the product, service, or brand that you are promoting.

2. Create a tutorial video that highlights a product or service in your website.

3. Be the first to upload a potential viral video that can generate thousands of views within a short period. It can be a super funny video, a new movie trailer, or the latest celebrity spoofs. Just be yourself…

Take the time to setup the details of your video correctly so that the search engines and your potential viewers can find you easily.

The title of your video is a decisive factor so make sure that the exact keyword that you are targeting can be found in the title.

In the Description field, the first line should contain your website URL. You should make it easy for your viewers to click on this link by putting it at the beginning.

The tags of your video should also have the list of keywords that you wish to rank for.

Remember that a video thumbnail is the first image that is displayed in the video list. It has the power to attract a potential viewer to click on your video. It is a good strategy to select a video thumbnail that has a strong appeal to your target audience.

As you upload more videos in YouTube which link back to your website and/or affiliate website, you will see a significant increase in your website traffic as time goes on. Which then you will see your sales increase.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

Warning to New Online Business Owners: Innovation = Starvation

When I got started in online marketing, I was lucky. Someone told me exactly what to do, and I didn’t know any better than to follow his instructions to the letter. I looked at it this way – the guy was a self-made millionaire. I was broke. So what was I going to do – take what he told me and ‘fix’ it?

Warning to New Online Business Owners: Innovation = Starvation

Somehow make it better? Improve upon it? There’s an old expression: If it isn’t broken, don’t fix it. I took his instructions as gospel and did what he said. Soon I was making so much money, I was frankly astounded.

The biggest mistake I see new marketers making is they try to innovate. They have a better idea. A better system. A better method. And they almost always fail.

Look, there is a place for innovation once you know what you’re doing…

… But not when you’re first getting started.

Imagine you’re teaching someone to drive, and they get a great idea: ‘Why not just beep the horn when they’re about to hit someone? This way that person can get out of the way, and they never need to step on the brakes.’

See how crazy that is?

But it’s exactly how new marketers tend to think: “Forget the old ways, I’ve thought of a better way no one has ever thought of before.”

Uh-huh.

Instead, if you want to meet success quickly in this business, take a system that is already working and copy it.
Yes, that’s right – I’m advocating that you flat out copy what’s already working.

Are you in the diet niche? Then do this: Purchase the top 5 or 10 diet information products. Pay close attention to every step of the funnel. Take screen shots and notes. Pour through the products and see what’s good about them and what’s missing.

Then create your own product based on what you’ve learned, and set up a sales funnel based on the funnels you went through. Do this and I almost guarantee you’ll have a good selling product.

Online marketing isn’t hard if you’ll simply do what’s already working. But being human, we tend to think we can do better. Or we think we should do better and that it’s not right to copy systems that others are using.

But all industries are built upon the knowledge of those who went before – even those that innovate like crazy.

I’ll give you an example: It’s July 2003 and you’ve just co-founded Tesla Motors with the intention of building cars.

Are you going to start from scratch, with zero knowledge of cars and engines and how they run?…

… or are you going to take all of the knowledge accumulated over the last century and a half of car making, and then BUILD UPON this knowledge to create your own cars?

See?

Even companies like Tesla don’t reinvent the wheel – they make it better AFTER they’ve learned everything they can about what’s working now.

When you’re just starting out, find a system you like that you know is working, and then copy it. Once you’ve got it working, then and only then do you start innovating.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

How to Improve Your Internet Marketing Strategy

If you have been struggling with your internet business or if you just wish you were making more money, then it’s time to look at how you can improve your internet marketing strategy.

You are actually off to a good start because you are already looking for information on how to do just that. Why does that matter? It shows that you are willing to admit that things could be better and that puts you far ahead of anybody who would rather try to fix their problems by ignoring them. Not you. You are ready to take action which means you are taking your online business seriously.

You most likely created some sort of marketing strategy as you were starting your online business or followed an affiliate marketing plan, but that doesn’t mean you should keep using it as is if it isn’t working as well as you would like. You don’t have to be married to any type of business plan if it isn’t working. That being said, as you start improving your strategy, you should also include mechanism for making changes without having to scrap the entire strategy. Adjust as you go along and try to be a little different than your competitors.

The first thing you need to do to improve your internet marketing strategy is to figure out exactly where you are right now. This is not the time to make assumptions. You have to gather as much solid data as you can and be willing to look at it with complete honesty. If you are not able to gather enough meaningful data, then you have just discovered one way that you can make your marketing strategy better. Collect data on how your advertising is converting for example.

If you look carefully at your marketing data you should be able to see some weak spots. Perhaps you aren’t getting enough traffic to your website, or maybe the traffic you are getting isn’t converting very well. On the other hand, maybe you are getting plenty of visitors that seem to convert, but then they abandon your shopping cart half-way through the purchasing process and don’t make a purchase.

Once you discover your weak spot(s) it’s time to make some changes. The trick, however, is not to just make changes, but to also have a way of tracking those changes. The reason this is important is that you need to know exactly which changes generate which results. If a change doesn’t work, then get rid of it. If a change does work, then keep it and use it as the new “control” for your next comparison.

Over time, all of these little improvements will add up to positive results and will show in your commissions. The most successful online businesses are constantly testing and tracking and then making new changes. However, you have to be careful to not make too many changes at any one time. If you do too many, then you can’t be sure which changes led to your results, good and/or bad. Make one or two changes at a time to make your tracking easier.

It will take an investment of time and resources to improve your internet marketing strategy, but it will be worthwhile once you see the positive impact on your bottom line.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

6 Easy Steps Separating Your Personal Life from Your Online Business

Happy Thanksgiving everyone, if you have an online business, chances are you already know that you’re really pulling “double duty”. You probably work on your online business while doing the laundry, corralling the kids, fixing dinner or like most of us working another job…

And let’s not forget all the phone calls, emails and texts from customers, family and friends expecting you to run errands, need assistance or just “go out” for an afternoon of fun.

One of the hardest parts of running an online business is separating your work from your family and social life. Here are six proven ways to keep your home life running smoothly while keeping your online business on track.

1. First, create a work schedule and stick with it. It may be tempting to answer personal calls during the day or take business calls after-hours, but doing this actually shows that you’re expendable, not dependable and people will take for granted that you’ll always be there for any little things that come up. Even though family comes first, stay true to your online business hours and resist the urge to chat with friends or pick up groceries during “working” hours.

2. Your friends may consider working from home just like you an invitation to chat during the day or just go out for coffee or golfing for an afternoon. Make it clear that your online business hours are just that, for business. Leave personal calls for after-hours, and you’ll find that your friends will gradually accept your schedule without feeling slighted.

3. Just because you have to set up a work schedule, doesn’t mean that you have to keep the same hours as everyone else. One of the benefits of working for yourself is setting your own hours to fit your most productive times. Whether you’re an early bird or a night owl, you’ll find that you’ll get much more done when you’re attuned to your body’s own natural rhythms. Some people work in the morning, take a break in the afternoon when the kids are home from school, and work again in the evening. Schedule your work time when you feel the most productive and you’ll find that things get done easier, faster and better than when you were dragging along during those same rigid work hours that everyone else has. You will also see your profits increase.

4. If getting after-hours business calls/emails or work day personal calls is a problem, it helps to have a separate business phone line or email address. This also gives your online business a more professional appearance to clients than if you and your family make and receive calls from the same phone line.

5. If at all possible, try to separate your home office from the rest of your home if at all possible. If you don’t have the luxury of a separate room, a room partition or screen can be just as helpful. This also serves as a visual cue to family that you’re working online and shouldn’t be bothered.

6. Dress and act professionally while working, yeah right. You are working from home so dress how you want to. Some people find it helpful to dress in casual business attire during their working hours and some don’t. This reinforces that just because you’re working from home doesn’t make you any less of a professional. The bottom lone is to make money so don’t worry about how you look. Also, invest money in the marketing tools you need to do your job right. A cell phone, autoresponder, computer, website and professional email address can help turn your home office into a true workspace.

If you follow all of these tips, stay disciplined and stick with them, chances are you’ll find a routine that not only makes you feel productive and active in your online business, but you will also see your profits increase.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

Using Social Media in Internet Marketing

Getting more qualified traffic to your website is obviously an essential part of driving your internet business and improving your bottom line. One of the best ways to drive website traffic is by using social media marketing as a key aspect of your overall Internet marketing plan.

After all, countless consumers visit social platforms each and every day. In fact, some of them spend multiple hours on these sites talking with their friends and family members, recommending products and services, and sharing feedback on their consumer experiences. Following are a few tips to start leveraging these powerful tools to drive sales for you.

To start, you have to have a keen understanding of the types of people that you’re targeting. Take the time to write out detailed descriptions of key buyer personas. These should detail the age groups of the customers you want to connect with, their lifestyles, their spending abilities, and other factors. These descriptions will allow you to streamline your content to better appeal to people that are actually interested in your offer and who is making the buying decisions. You want to try and eliminate the tire kickers if at all possible.

Understanding buyer personas will also give you a clear idea of the pain points that people have. These are defined by their needs and their inability to have these needs met. Speaking directly to pain points can foster both trust and rapid conversions.

Use these platforms as a way to make your business and your brand more personable. This is a great way to connect with large audiences in a way that’s relatable, fun, and memorable. Consider uploading comedic advertising videos, photos, 3D tours or displays, and other content types. You are not limited to brief statements.

Choosing to market your internet business via social platforms is an excellent way to start building inbound links, improving your link profile, and getting more attention for the different offers that you’ve already produced. Like guest-blogging, these sites also make it possible for companies to build strong business to business relationships and to engage in joint advertising campaigns and other forms of promotion.

It is important to make sure that you are always proactively managing and protecting your reputation. The more content that you generate and the more attention you get, the more at-risk your internet business is for both warranted and unwarranted attacks. Proactive reputation management helps bolster and build your brand and commercial image so that it’s less vulnerable to anything negative that gets published. Your internet business should also take great care in avoiding incendiary statements and ideas as these might permanently push large portions of their audiences away.

Schedule your posts so that you are never inundating your audience with too much information. Your posting schedule should ensure that you aren’t absent for too long either. Some platforms will require you to post at least once per day while others will only necessitate weekly posts. There are even platforms that require multiple posts per day for your internet businesses to remain visible and relevant.

Always be sure to respond to comments from your friends, customers, fans, and followers whenever you can. Engaging consumers is never a one-sided effort. If they submit an inquiry to you, you must be willing to submit thoughtful responses in kind. Keep in mind that at times this can be a little time-consuming and your ongoing efforts may require some extra time now and then but it will pay off in the end with profits.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

Sneaky Trick Increases Sales on Autopilot

This only takes a few minutes to apply, and it can result in a nice bump in your sales…

Sneaky Trick Increases Sales on Autopilot

Here’s how it works:

When you create a product download file, put it in zip file, and add a “Read me first” document to it as well.

In the “read me first,” place another offer for your customer to check out. Or even more than one offer…

It can be as simple as a sentence or two directing them to the link where the additional offer can be found. Or you can get more creative and elaborate if you have time. Either way, you should see some additional sales using this simple, easy technique.

And you can add a “read me first” file to lead magnets and free offers, products you sell, and even add it to the bonuses you give away when selling affiliate products.

Apply this simple technique to products you sell online and you can significantly boost your bottom line, while also adding value for your customers in the process by including additional resources for them.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

Here’s How to Double Your Sales When You Launch Your Next High-End Product

You see it – and possibly even do it – all the time. A product launch is announced. The date is set, affiliates are lined up and the process begins. Prospects are driven to a squeeze page. They watch a video, watch another video in a day or two, watch a third video a couple of days after that, and finally the product goes live.

Here's How to Double Your Sales When You Launch Your Next High-End Product

For a week affiliates are working hard to get sales and everything goes great. Then comes the deadline. Only 48 hours left! Only 24 hours left! Only 6 hours left! The sales come pouring in, and then it’s over. Done. Finished. History.

Sigh.

Sort of feels like the day after Christmas, doesn’t it?

No more sales.

Sure, you (hopefully) made a mint.

But that’s it.

Now, I know what you’re thinking… “Maybe I could reopen it in a month or two.” Sure. You can. Of course by then you will have lost all momentum. And if you said you would NEVER reopen it, then you’ll lose your credibility, too.

There is another way – and I’ll give you a clue as to what it is:

What do you do when your new customer buys your $10 product, but turns down your $97 upsell? Usually, you offer a $47 downsell, right? Well, why don’t we do this with product launches?

Let’s say you’re launching a $997 coaching program. The very day after it closes, why not do a second launch of a $297 or $497 version?

Here’s how it might work:

The day after your product launch ends, send an email to everyone on your list who opened at least one of your emails promoting that product launch. Tell them, “I see you didn’t grab my XYZ product. No problem. Maybe the timing just wasn’t right for you.”

“I’ve got a more economical version for you that’s just as powerful.”

And then you launch into a problem that needs solving, and you’re going to solve it on an upcoming webinar, and here’s the link… On the webinar you give great information, and then you offer the downsized version of your original program that just closed.

Nice.

Your prospects are still warm from the big launch. Some of them really did want your product but couldn’t afford it. And they’re grateful for the opportunity to learn more on your webinar. Done right, you can make a lot of extra sales this way.

Things to know:

– Be sure NOT to send this email to people who bought your initial product. They might get irritated that you didn’t give them a choice between the two versions.

– You’ve already created the product – it just makes sense to repurpose the information into a second, smaller product to make additional sales.

– Make sure your more economical version does NOT contain everything your expensive version contains. It’s only fair that it doesn’t. For example, if your expensive version contains one-on-one coaching, you might leave that out.

– Deliver real value on the webinar. As always, tell them what to do but not HOW to do it. They have to buy your product for that.

– If you have a HUGE list of prospects who looked at your first product but didn’t buy, you might need to do more than one webinar to get them all on. It’s a good problem to have.

– It is entirely possible to double your initial sales using this method. Of course, since you are charging less, you won’t be doubling revenue. But still it can be a very nice second payday.

– Be sure to have everything in place for this second launch prior to initiating the first launch.

– Let affiliates know they will be earning commissions on both the first and the second launch.

This is a technique that doesn’t take a lot of extra work and can make your customers, your affiliates and your bank account very happy.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

If Your Business Isn’t Generating Cash on Demand Right Now, You’re Doing it Wrong

Of course this is just my opinion, but I think you’ll see the logic… As online marketers, if we build our business correctly then we can create money whenever we decide to do so.

If Your Business Isn't Generating Cash on Demand Right Now, You’re Doing it Wrong

For one marketer, it might be sending out a terrific offer to her list and getting orders back within hours.

For someone with a highly popular site, it might be putting an unbeatable offer on their site and collecting the cash.

For a membership site or software as a service site, it might mean offering a year’s membership for a low price.

For someone offering services, it might be offering a special deal to clients for the next 7 days.

You’ll notice that all of these boil down to one thing – keeping a list of customers, members or leads, and having permission to contact them at will.

There it is again… you need a list.

Because a list is and likely always will be the online ticket to cash on demand.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

If You Can’t Control It, Just Observe It

There are a lot of things in life and in your business that you can’t control.

If You Can’t Control It, Just Observe It

You can’t control what other people do.

Or what they don’t do.

You can’t control what regulations come down the pike.

Or what happens to the economy.

Or who or what wins elections. (Brexit, the US presidential election, etc.)

So what can you do?

Focus on those things that you can control.

Fix the problems that you can fix.

And for everything else, stand back and be an observer.

As best you can, remove your emotional stake in those things you cannot control.

If you are able to take this liberating attitude, you’ll notice your anxiety reduces ten-fold.

You’ll be calmer, you’ll think more clearly and you’ll get more done.

And you’ll be happier.

One more thing – when you’re calmer, clear-headed and feeling positive, you’ll begin to see solutions to problems that previously seemed insurmountable.

And you’ll discover you can control more things in life than you thought you could.

Only then can you begin to truly make a difference in the world.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

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